CEMEX’s H.E.R.O. volunteers join Brigada Eskwela

THUMBS UP for a cleaner school! Despite the heat, CEMEX employee volunteers, teachers, parents, and students of Tina-an Central School in Naga, Cebu are all smiles and geared up for Brigada Eskwela.
(Click to enlarge)

Ten years ago, children who went to school for their first day of classes were armed with brooms instead of pens.

This is the typical scenario every opening of the school year when Brigada Eskwela was not yet established. A decade ago, students were obliged to clean the rooms and yards before they could sit and study. Today, the Department of Education’s (DepEd) National Schools Maintenance Week erases this picture and replaces it with an impressive portrait of what bayanihan is.

Upholding the same spirit of camaraderie and malasakit sa kapwa, eco-labeled cement manufacturer CEMEX Philippines gathered hundreds of its employees and community members in its annual commitment to support DepEd by organizing Brigada Eskwela with the school administrators and PTA officers of Doña Susana Madrigal Elementary School in Binagonan, Rizal and Tina-an Central School in the City of Naga, Cebu.

Brigada Eskwela was launched to avoid the children from missing out on their first days of classes because they still need to clean their rooms. Let’s make sure that in June, classes will start right away,” said Mr. Senen Paulin, OIC, Office of the Schools Division Superintendent, during CEMEX’s Brigada Eskwela in Cebu.

CEMEX has been participating in the communal effort of Brigada for around eight years now. The initiative is part of CEMEX Philippines’ H.E.R.O employee volunteerism program or “Help, Engage and Reach Out!” where colleagues from CEMEX’s areas of operations in Makati, Rizal, and Cebu dedicate their personal time to do social work for various beneficiaries. CEMEX volunteers have always been active in various community and grassroots initiatives in the past– from Christmas Wish programs for underprivileged minority groups to disaster relief operations for typhoon victims.

“We at CEMEX Philippines value the importance of Brigada Eskwela and bayanihan that’s why we always come in full force. We are here to paint classrooms, fix desks and walls, cut the grass, and prepare everything before the opening of classes because we believe in the power of education as the primary force in molding the youth of today,” affirmed Mr. Chito Maniago, CEMEX director for Corporate Communications and Public Affairs.

For better and for the best

FOR BETTER AND FOR THE BEST. APO Cement Plant Director Normandy Chan (middle) and wife Lilian have always been active H.E.R.O. volunteers since CEMEX’s participation in DepEd’s Brigada Eskwela.


HURRAY FOR BAYANIHAN! The CEMEX H.E.R.O. volunteers still high with team spirit on their second wave of Brigada Eskwela at Doña Susana Madrigal Elementary School in Binagonan, Rizal.


LIKE FATHER, LIKE DAUGHTERS. The children of Solid Cement Plant Director Sherwin San Pablo joined the Brigada Eskwela to help their father help other people as well.

(This article was published in Malaya, 03 June 2013.)

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